From branding to websites and growth marketing, SiteNative helps businesses stand out, convert more customers, and scale faster.

About The Role

We are seeking a Marketing Automations Specialist / CRM Manager to join our growing team. This role is perfect for someone who understands the power of automation, data-driven insights, and CRM strategy.

You will design, implement, and manage marketing automation workflows, optimize CRM processes, and ensure smooth integration between marketing and sales operations. The ideal candidate is detail-oriented, analytical, and passionate about leveraging technology to deliver personalized customer experiences and measurable growth.

Key Responsibilities

Manage and optimize the company's CRM system (HubSpot, Salesforce, Zoho, etc.)

Build, test, and execute automation workflows for lead nurturing, scoring, and segmentation

Collaborate with sales & marketing teams to align CRM data with campaign goals

Develop and maintain email campaigns with personalization, A/B testing, and tracking

Monitor and analyze customer data to improve retention & engagement

Ensure CRM data integrity (accurate, up-to-date, compliant)

Provide regular reports on performance, conversion, and ROI

Research and recommend new CRM and automation tools

Qualifications & Skills

Bachelor's degree in Marketing, Business, IT, or related field

2-4+ years of proven experience in CRM management & automation

Hands-on experience with HubSpot, Salesforce, Zoho, ActiveCampaign, Mailchimp

Strong knowledge of email marketing best practices & lead nurturing

Proficiency with Google Analytics & CRM dashboards

Excellent project management, problem-solving, and communication skills

Familiarity with AI-driven automation (plus point)

Why Join Us?

• Work on cutting-edge marketing automation projects.
• Collaborative, fast-paced, and growth-focused work environment.
• Competitive salary and benefits package.
• Opportunity to shape CRM and automation strategies that directly impact business growth.